End food Authoritarianism Now!


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May 23, 2012
@ 9:36 am
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No Name Beef recall

No Name Beef is a Minnesota based seasoned frozen burger meat brand. I’ve tried their product a number of times while living in Minneapolis last year. Last week they recalled 456 lbs of meat because it turns out the seasoning contains wheat proteins. This is the unfortunate situation where a company makes a mistake, conceals allergens, and yes, someone with Celiac’s and extreme sensitivity can get sick. I’ve never had a problem with eating their product, personally, but understand that accidentally concealing allergen information can be dangerous.

On the other hand, the case that people are trying to make against Domino’s pizza, that it’s misleading and someone may get sick is, as usual, the authors of blogs, etc, turn the “hypothetical victim” into a bobble head that is nowhere near their intelligence level. Like someone with extreme sensitivity to gluten is going to randomly “eat outside their box”. People that are extremely sensitive to gluten have set rigid, set eating habits. So, what, now that Domino’s has gluten-free pizza, suddenly the walls come down and they get “pizza drunk”, pick up the phone, order a gluten-free pizza and dive into it without noticing:

THEIR DISCLAIMERS EVERYWHERE?

I’m confused.


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May 12, 2012
@ 12:46 pm
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Glacier Rocks are gluten-free! Glacier Rocks are crafted in Finland using top quality gluten-free soapstones. Unlike ice cubes which can be made from water mixed with, say, shredded WHEAT, glacier rocks are just ROCKS and free from gluten. Also, Glacier Rocks gently cool your gluten-free drink without diluting them. You can purchase a set of 6 or 9 rocks here. TrueFabrications.com is the maker of Glacier Rocks. You can follow them at @truefabrication

(Source: truefabrications.com )


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May 11, 2012
@ 6:54 pm
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There are 50,000 Independent pizzerias in the US. Some percentage of them buy frozen gluten-free crust and sell a “gluten-free” pizza. The places that I buy gluten-free pizza do. So, I ask the questions:

A) Why is it OK for an independent pizzeria to do exactly what Dominos is doing (and they’ve been doing this for years) but it’s not OK for Dominos? Profit is profit. An independent pizzeria owner sells gluten-free pizza because it makes him/her more money (by offering the customer more options).

B) Why is it OK for every major Burger Chain and independent diners to function with either a well written disclaimer or nothing at all (in the case of the average diner)?


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May 8, 2012
@ 12:44 pm
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The main point of the video is that how people access information has changed. People like myself are the minority. And I’m OK with that. So, whereas I “stumbled” across Celiac’s Disease while reading Natural Cures by Kevin Trudeau, purchased on a Sunday, from his TV commercials, in an effort to “cure” my problems (therefore I didn’t even have knowledge of Celiac’s Disease or gluten-intolerance while purchasing the book), others will “stumble” across it while looking at some pic that Kim Kardashian or Miley Cyrus Tweets.

Get it? We all don’t live the same way. There are segments of the population that get most of their information from social media, friends, celebrities, etc.

(Source: naturalcures.com)


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May 8, 2012
@ 12:00 pm
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Yesterday Domino’s pizza announced they will be offering a gluten-free pizza. Of course there is a backlash from self-labeled Celiac awareness “advocates”. Instead of looking at things like this from a logical POV and saying “overnight” millions of more people will now be aware of Celiac’s Disease and gluten-intolerance they twist it into something negative. It’s the same thinking about celebrities.

Miley Cyrus is searched 11 million times per month on Google alone. Kim Kardashian is searched 5 million times per month (but has 3x as many followers on Twitter as Miley Cyrus). There’s a segment of the population that are greatly influenced by celebrities. This is beyond anyone’s control. If a few thousand or tens of thousand get tested for Celiac’s Disease as a result of celebrities Tweeting about their bodies due to a gluten-free diet, then they’ve done their part and helped a lot of people. Would I love to see millions of people reading through rich sources of information instead of relying on celebrities? Sure. But that’s just not reality.

Burger King. Dairy Queen. Carl’s Jr. On and on all use the same exact language on their gluten-sensitive menu pages. Example, Burger King. Here’s the common sentence: “This list is not intended for people with severe gluten intolerance”. Therefore, you have to assume that the population of people with severe gluten intolerance is “quantifiable” and in some proportion to the population of people spending billions on gluten-free food. Out of the 100,000 or so people diagnosed with Celiac’s Disease and gluten-intolerance, what’s is the percentage with extreme sensitivity?


(Source: USA Today)


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May 7, 2012
@ 7:18 pm
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Twitterer @GFMoonDance’s words

This is more like a public note to self because it’s rare to come across someone else expressing my exact thoughts. So, I’m “sticking” this copy and paste from @GFMoonDance ‘s post on Facebook. Here’s the link, but here’s what she wrote:

“There was a piece on gluten free foods on ABC tonight. Not much depth and the usual comment (this time from a professor at Columbia) saying that a gluten free diet can be unhealthy because it lacks fiber and vitamin B.

For vitamin B how about turkey, tuna, beans and bananas or any of hundreds of other natural sources? For fiber how about beans, berries, corn and broccoli to get the ball rolling?

Any diet requires some thought and my guess is that most people understand this. If you go gluten free because Miley Cyrus did that’s probably not such a good idea but if a gluten free makes you feel better, you’re not flirting with dietary disaster!”


Most gluten-free press releases lack depth. Domino’s Pizza’s online PR today is some of the best ever. Very well researched, mentions the 18 million people with gluten-sensitivities, and a CEO making a video is the strongest statement that a company can make in today’s world.

Big media like ABC & CBS get strong-armed by bodies of government and are essentially forced to make annoying negative comments about living gluten-free. Very unfortunately, due to the strength of their websites in the search engines, anything they post sits dead center on the first page of Google and other search engines for days.



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May 7, 2012
@ 3:34 pm
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Domino’s now gluten-free!


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May 7, 2012
@ 1:41 pm
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Do I see a difecta? Is that a QR code peaking out? Yep. mobile technology & gluten-free! New Michelob light cider hits shelves today!

Do I see a difecta? Is that a QR code peaking out? Yep. mobile technology & gluten-free! New Michelob light cider hits shelves today!


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May 5, 2012
@ 4:58 pm
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Tonight is a supermoon. Try some black vodka from Eristoff .“The Eristoff logo - a wolf howling at a crescent moon - represents the Persian name for Georgia, Virshan, meaning “land of the wolf”. Today, Georgia is still home to the grey wolf, which for hundreds of years has been a part of Georgian culture and folklore.”


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May 5, 2012
@ 4:52 pm
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The gluten-free toaster by @Jessifreakinlyn

@jessifreaknlyn is one of buddies on Twitter. This is soooo classic!! that I have to Tumble it up!

(Source: twitter.com)